Sunday 28 July 2013

Double Denim

In the early days of the working man, there have been denim jeans. They were introduced as sturdy trousers for factory workers. There probably isn't anything too trendy about a simplistic pair of jeans. However one day a genius decided to make an upper garment (either shirt or jacket, I am not sure) out of the same material, and so Double Denim outfits were born:

Probably the most famous pairing in the world: Denim jacket and denim jeans (worn by a couple of Red-neck hicks)
The reputable TheFashionSpot.com gives us all the inspiration we could need, including denim glasses!  Here's a quote that doesn't make a lot of sense but we're willing to follow blindly:

"in recent months, denim on denim has never looked so good"
Initially I went on the hunt for denim shirts in charity shops, and finding one in the first shop I entered gave me a good feeling. As a frugal person, I didn't part with my cash straight away. However this turned out to be a mistake, as every other charity shop I entered did not have anything remotely denim for the upper half of the body. As I had gone too far to walk back, i.e. I was basically back at my flat, I thought I would pick the shirt up at a later date. Once again a poor shout, as the Saturday of our hitting town, I was working all day and could only get to the shop before 09:30, which as you could guess was closed due to the sheer laziness of the volunteer staff. A quick phone call to James meant that it was now his problem to get the trendy clothing for the evening's activities. Luckily he found a whole selection in Primark, purchasing identical short sleeve denim shirts for the two of us.

The beautiful combination
So we once again met at the Gatekeeper in Cardiff to get a couple drinks before moving on. Walking down to town, I did not feel strange at all wearing the double denim, unlike previous trends which had been completely different than what I was used to. Gatekeeper had a few people in double denim outfits, and even some whom were just wearing a denim shirt and non denim trousers. However this made us blend into the background, and although accepted we didn't feel as though the trend was really hitting hard.

The crowds in Wetherspoons were just too indifferent to the double denim dose. Maybe double denim has become too much of a standard in today's society that people just aren't bothered any more. For all they cared we could have been wearing denim socks and belts (quadruple denim!) and they still wouldn't have bought us free drinks or thrown us out the fire exit.  However we had to test at least one other spot to confirm our findings.

Live Lounge called, and getting in at around midnight we caught the end of the band. This gave us the added benefit of seeing how the double denim reacted to live music. And the answer is; Underwhelmingly. It didn't hinder us, nor did it add anything. You may think that double denim is rock 'n' roll, however we just can't provide any evidence of that. So we stuck it out, and then some students we know from Cardiff Uni rocked up and provided feedback. Most of it was positive (although not as much as we were looking for) whilst other comments were fed by pure jealousy.

The jealously was fed by restricted access
We did make friends with another proper lad in double denim, he was up for a good time and dressed as we were. He got it!  What he got was that these shirts look almost like normal shirts with their delicate fabrics and subtle colouring but with the knowledge that any sweating you do will show up instantly and that if you fell down or walked into some sand paper your flesh won't be revealed.


Essentially one should wear double denim as their first foray into the the trendy world of high fashion. You won't get noticed for doing it but you'll be trying something out that according to many people in Primark looks really good. Not only that but once you get fed up of a shirt that looks like a normal shirt but with more negatives, you'll be able to fashion some form of short shorts and a belt out of it, thus a single denim can become another double denim in no time.

Double Denim; Safe, uninspiring but friendly.

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